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Tactiwendy
Project type
Brand identity design
TactiWendy is a tactical supplier specialising in airsoft gear and gun servicing. They came to me for a brand identity that felt sharp and reliable, with a modern edge that would stand out in the airsoft community.
The logo was inspired by traditional military badges, designed to signal trust, experience, and authority, key values in the tactical space. We paired that with a mustard and olive drab colour palette to reinforce the military feel, while keeping the look fresh and current.
The design carried through to their business cards and socials, where even the Facebook and Instagram icons were custom-made to match the overall aesthetic. Every detail was considered to keep the brand bold, cohesive, and instantly recognisable.
The result is a confident, clean identity that speaks directly to airsoft enthusiasts and positions TactiWendy as a trusted name in the field.
