PRÍ PEAR™

Problem
When I first started working with Mich, PRÍ PEAR™ already had a strong product and an existing identity, but it needed refining so the brand felt more polished, botanical and better matched to the quality of the Prickly Pear Seed Oil range.

Solution
We started by refreshing the logo and softening the overall look, taking inspiration from the Opuntia robusta cactus and building a more natural, plant-led visual style around it. Over the past five years, that work has grown across brochures, catalogues, labels, website visuals, lifestyle and e-commerce photography, marketing materials and social content, giving the brand a much more consistent presence wherever customers come across it.

As Mich’s business has grown, so has the work. She has since branched into raw prickly pear seed oil, and we’ve been developing the branding and creative direction for that company too.

Result
PRÍ PEAR™ has developed into a much more confident and recognisable brand, with a visual language that feels premium without losing its natural roots. Because I’ve worked across so many parts of the business, Mich can hand over the creative side knowing it will still feel considered and consistent. That same relationship has now carried into her new venture, which is a pretty good example of the kind of long-term creative support I love providing.