Little Leaves Preschool

Problem
Little Leaves already had plenty of useful information, but it needed pulling together in a way that felt clearer, warmer and easier for parents to navigate. They also didn’t really have a defined visual style, so there was nothing tying the prospectus and website together.

Solution
I stripped the content back to what parents actually need to know, reworked the existing copy and gave the information a much clearer structure. I created a green and blue palette inspired by leaves and nature, then carried that through the prospectus and website with simple illustrations and little leaf details to keep it friendly and true to the preschool.

Result
The result was a much more joined-up and reassuring experience for parents, with a prospectus and website that were easier to read, easier to navigate and much more representative of the warm, nurturing place Little Leaves actually is.

This one was especially lovely to work on because my daughter went to Little Leaves herself, so I already knew just how special they are.